Most Popular Shingle Colors

I’ve been on a data kick lately, analyzing all kinds of statistics for our company. One of the things I looked at recently (partly because I’m trying to choose a color of shingle for my own house), is general popularity of roof color. The sales guys have always said that Driftwood is one of our most popular shingle colors, but as I looked at color statistics so far, I was a little surprised by how popular it is. Looking back at last year’s numbers, these seem to hold true as it crushed the competition.
Shingle Colors: (You can click the picture of the shingle on the right and see houses with new shingles installed in that color)
Owens Corning Shingle Colors
So What is the most popular Owens Corning Shingle?
61% Owens Corning Driftwood Shingles

Nearly two thirds of the roofs we install are Owens Corning Driftwood shingles color. As a designer, I can totally understand why. It’s the most truly neutral shingle we offer. It looks good against every color house siding and brick color that we encounter. It does a cool color trick: Against brown trim it looks grey; against grey trim it looks brown. Many new construction contractors choose this color for that reason, and homeowners tend to opt for the same color it had before when doing roof replacements. Making Driftwood our most popular shingle colors option by far14% Owens Corning Estate Gray Shingles
The Estate Gray color goes through spurts. There will be weeks at a time when this is more popular than Driftwood, but then it will receive no attention for a month. We find that this color looks amazing on houses with light greys and blues on the house itself.
9% Owens Corning Onyx Black Shingles

One or two roofs a month get the bold Onyx Black color. We spoke with some roofers in California at a conference recently and they said this is their most popular color there. It’s striking, though not terribly energy efficient, since it absorbs a lot of heat.
7% Owens Corning Brownwood Shingles

Brownwood shingles is what I’m leaning toward for my own house. It’s a classic warm reddish dark brown, so will look very nice on a white or very light warm gray farmhouse. It’s becoming more popular with new construction custom homes.
(Click on the shingle to the right to see houses with Brownwood shingles)
5% Owens Corning Desert Tan Shingles

The Desert Tan Shingles are a statement color. It’s one of the lighter colors, so it’s more energy efficient in that it reflects more heat than say, Onyx Black.
4% Other Most Popular Shingle Colors
The rest of what we’ve done so far consists of Aged Copper, Summer Harvest, and Teak by Owens Corning, as well as the very occasional GAF, Decra, and Tamko shingle in various colors.
Check out what your home would look like with any of these amazing Owens Corning shingles!